As you would expect from PwC, the world’s largest professional services company, they have created some deeply impressive and innovative thought leadership. We’ve picked five of the best to share.
For the overworked marketer who is not an editor by trade and whose role extends far beyond content, what does thinking and acting like a publisher mean in practice?
Every agency now says they know content but only some really do. Find out what questions you should be asking before you hire an agency for B2B content marketing.
At Grist we believe two characteristics more than any others underscore a successful content marketing programme – editorial experience and subject expertise.
Five of the best thought leadership programmes from PwC buff.ly/297oiFp #B2Bmarketing #contentmarketing https://t.co/IcdtJqqr2i
Solid (mid-weight) designer needed. Contact Richard Wise (firstname.lastname@example.org) for information. *no agencies https://t.co/sZ3xiVSTTs
6 editorial tools to help marketers think and act like publishers. buff.ly/28ImSz1 #B2B #content #marketing https://t.co/WSIzKyea67
Top 20 most valuable B2B brands revealed buff.ly/1YeoPGI #B2Bmarketing #marketing https://t.co/93Mb9cN7gq