It’s no use throwing good money after bad content. These three questions will help you refocus your B2B content marketing strategy on quality, not quantity.
We use content templates here at Grist and we think you should too. Why? In short because they bring order to the editorial process and definition to the copy, without compromising creativity.
Forward-thinking B2B firms are using interviews, surveys and editorial advisory panels to improve their content marketing programmes.
We’ve made the business case for B2B thought leadership surveys, and looked at the survey options available. Now let’s take a look at how you get the all-important results.
Love this! Have you ever mixed up your expressions? twitter.com/i/moments/8567… #copywriting #contentmarketing
6 editorial tools to help marketers think and act like publishers. buff.ly/2ousIct #B2B #content #marketing https://t.co/PLOhAgclq0